I came across a well written piece today on CopyBlogger by Donald Cowper. The name of the article is “Why you should Fire Yourself.” The secret sauce in this article is that you should spend more time working on your business instead of in your business. What does this mean?
Working in the business means doing all the day-to-day stuff, such as servicing clients.
Working on the business means stepping away from the daily grind to do some planning and strategic thinking.